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How Businesses Can Get the Most of Twitter

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The social media boom has changed the world of marketing and business, and every single company should be using social media in one way or another. Your reasons for doing so could be to aid brand reach, enhance customer service or even generate sales.
All too often however, a business has set up their accounts but don’t quite know how to use it to its full potential. It’s not a ‘one-size-fits-all’ approach either, so remember to gather information relevant to your industry or business, and create your own strategy.

Here are some interesting statistics for Twitter, and some advice on how you and your business can get the most out of your account.

A great benefit of Twitter is that it’s very fast paced, so it’s fine to post two or three times a day. The window for your content to be seen at any one time is up to 30 minutes, and once that time has been and gone, newer content has replaced it.

The first thing to note however, is that having a Twitter page that has little or no activity puts people off your page, and can also mean that your current followers will unfollow. You need to be consistent in your approach and ensure you post regular, interesting, relevant content.

Tweet on the weekends
Recent studies have shown that brand engagement is 17% higher on the weekends. Tools such as Sprout Social and Buffer are programmes that you can use to schedule your tweets, so you don’t have to sit online at the weekends. Click-through rates are also higher on Fridays, Saturdays and Sundays too, so bear that in mind when scheduling.

Include an image or links
Tweets with images and links get double the engagement rate of those without. And it’s worth being aware that over 50% of Twitter users are using their smart phones or tablets, so make sure you are linking to mobile friendly or responsive websites.

The only snag is that Twitter only allows 140 characters per tweet. Posts with fewer characters get more engagement than longer ones, as can allow people, who are sharing it, to include a comment and their Twitter handles if they wish.

#HASHTAG
Tweets using relevant hashtags (#) reach a broader audience than those without. Hashtags also increase the likelihood of being retweeted and shared. It’s good Twitter practise to use just a few though, as using too many may make the tweet difficult to read. Just using one or two hashtags gain more engagement than from those with more.

Timing and strategy
Think about where your audience is in relation to the time you are posting. For professionals, mornings, lunch times and evenings are good times to post as it coincides with before work, lunchtime and after work. But people often check Twitter during work too, so don’t completely write off these times and not post anything. If your audience are parents for example, the most suitable times could be after the morning school run or early afternoon. Try posting over a range of times and days and then analyse the results to see which posts got the most reaction.

Interact
Ensuring you interact with other users on a personal level is so important as it shows you’re interested and can increase your influence within the social platform. And after all, they may end up being future customers, so it’s nice to keep in contact!

The eMerchant is leading Software Development Company

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The eMerchant is one of India top digital marketing company. The-eMerchant is an Indian SEO and online marketing company which provide the service to the customers. Our marketing service brings the world as common shopping center for all around the world. We run online marketing and brand workshops to bring your team up to speed. We analyze your business and model digital marketing strategy which includes Web Design, Web Development, Internet Marketing, Search Engine Optimization, Pay-Per-Click Campaign, Online Marketing Campaign etc. We provide the best services that are based on needs of customers and follow the trends in the digital marketing. Acquire more leads through our highly effective lead generation strategies and improve your sales.
The eMerchant is a leading Software Development Company which drives the top line revenue growth for our customers. We provide the products as per the client’s requirements. We design and build the new platforms for your business i.e., web, social, mobile solutions and then work with you to obtain the high natural search rankings (SEO&SMO) for your own site by using wide range of proven methods. Our online marketing services are tailored to get more potential customers to your business. The eMerchant is becoming the leader of Web Development Company India. Our deep skills with markets and technology platforms are enables us to offer high quality, full range of life-cycle development services, from requirements gathering and definition, through the delivery and deployment of solutions. Our software development professionals are brings the years of experience in developing the commercial software applications which is to meet both the business and technical requirements of a project.

The eMerchant development services includes requirements & functional specification, project definition, high and low level design, code & unit test, prototype design and build, system design, application development, integration testing & system testing, user acceptance testing & QA, deployment, usibility etc. Our main strength is to give affordable digital media, build targeted market, and converting the visitors to business. In addition, our company is the Indian based company and we are able to offer the services at competitive prices without comprising on the work quality.

The eMerchant professional posse’s having several years of experience in Internet marketing industry. We understands that each company is different from other, so we give more importance to distinction and we provide customized solutions which will be in line with the business strategy of our clients. We provide round the clock services and we give more support for clients. We make sure that we don’t miss your service requests or concerns at any point of the time

Word Clues to Get Arranged Information in PowerPoint Presentation

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Along with data overstock currently being the top matter pertaining to audience these days, how should presenters better manage the data so it is much easier to realize? I have come up with four indicators that I look for in the words being used for the slide that will reveal an opportunity to better manage the message to the target audience.
One of the silly mistakes presenters make is to offer the exact same headings about a series of slides as well as utilize the word “continued” in the slide title. The problem is that this takes on that the target audience may bear in mind all the points throughout multiple slides and also placed information with each other to understand the particular message. The actual target audience merely won’t get it done, regardless of whether they’ve some sort of handout to refer. Instead, have a slide to expose this specific part that will show how a various parts are related. You may get one slide with regard to each one of the parts you want to spell out. That way, the particular target audience features context to the points and can then follow along much easier.

If I see some topic of bullet point while using the similar word replicated throughout every single point, it activates the idea that the presenter is probably attempting to compare items upon multiple requirements. If a slide had bullet points of which covered pros and cons for every form of cable, with the majority of the items throughout every single category replicated to the various cables. A lot better method to set up the details is in a comparison table. Contain the requirements for the left part, as well as every single column can then present just how that cable measures up on that criteria. Once I demonstrated the particular group the “after” slide, many people found just how much easier it turned out to understand.

Yet another hint When i try to find is often a title that says either “high level”, “summary”, “overview”, or possibly a similar time period near the top of any dense slide set with information. A survey can be said to be this. The several key points that the audience needs to understand. Not really all you know about the subject. If you’re making an overview or review slide, pressure yourself to a limit regarding four to six brief points at most. This provides the audience and perception of exactly where you will be going. Then you can definitely have got extra slides pertaining to every one of the points with specifics you would like to share.

This last hint was in the particular Speaker Notes portion for the slide. If you see instructions that point out “Read this slide” as well as the slide seriously isn’t some sort of authorized please note that need to be study as is, you should have to understand the particular slide includes a huge problem. The Problem is that slip seriously isn’t pertaining to the benefit of the audience; it really is pertaining to the benefit of the speaker, for them to tell what they should point out. Manage your data straight into two parts. The first aspect will be what the particular audience has to see in order to keep them normal, and also this may continue on your slide. The second aspect is the notices, which can be put into the speaker Notes area of the particular slide so you can see them in Speaker view when you are speaking. It’s also possible to put ones notices on cue cards, paper, your iPad, or even whatsoever approach can tell you involving important points for you to point out. This slides the particular audience sees should never be your speaker notices.

When you’re generating slides or even researching slides from others, search for these four word clues so as to superior coordinate the details. You’ll discover the item easier to present, as well as your demonstration are often more efficient.

Must remember one thing to Choose a perfect PowerPoint Templates choose a Perfect PowerPoint Backgrounds where your text should be clearly viewable. Otherwise the informative presentation will become a good for nothing to attract the audience. Do it wisely with your level.

Branch: Representative Offices or Foreign companies in the United Arab Emirates

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The Commercial Companies Law covers the formation and regulation of Branches and Representative Offices of foreign companies in the UAE, and stipulates that they may be 100% foreign owned provided that a local service agent is appointed.
A Branch Office that is legally part of its parent company is permitted to perform contracts or conduct other activities which are specified in its license and are similar to those of its parent company. Each branch can have several sub – branches, with the same licensing and registration procedures.

On the other hand, a Representative Office is limited to promoting its parent company’s activities, i.e. gathering information and soliciting orders and projects to be performed by the company’s head office. In addition, Representative offices are also limited to the number of employees they may use.

Documents required to set up a Branch/ Representative office:

- Company registration certificate

- Company profile

- Board of Directors’ agreement to establish a branch

- Copy of Article of Association

- Power of Attorney to the representative

- Financial statement of the past two years

- Contractual agreement with local agent

- Details of the local representative

A license application must be submitted to the Ministry of Economy. If the application is approved it is sent to the Economic Department of the emirate in which business is to be undertaken. The time required to form a Branch/ Representative Office of a foreign company is approximately 4 weeks.

Top Five Profitable Hair Extensions Techniques

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Top 5 Money Making Hair Extension Techniques
With the growth of Hair Extensions let us examine the most profitable techniques for your mobile business or Salon

We have seen the hair extension market grow over the past 15 years, now there are more hair extension techniques than ever before and it can be confusing to decide which is the right one for your business or for your clients.

If you are thinking of becoming a qualified technician, it is important to consider how potential clients might make their decision. Some people will make a decision based on their budget, others on their hair type and life style, some on what their friends recommended. Whilst these points are interesting, it is important for you to consider techniques that will service your clients and keep them coming back.

Here are just a few tips to help with your decision making process.

1. Wigs: Wigs are a quick and easy way to give a client a quick makeover. What you need to bear in mind is that the cheaper the wig the more un-natural it will look. If you have a client with special needs then it might be possible to make at least 28% profit. We know that the internet has changed a lot of shopping habits and clients can sources their own wigs on line or in some of the high street hair supplier shops for as little as £25.00. Sourcing or even making a custom wig for a client is an alternate route and they will pay between £220 – £600 for a good quality wig which could last for up to 12 months. MAKING WIG 4HOURS, INSTALLATION 1 HOUR – NOT PROFITABLE

2. Hair Pieces: There are lots of different hair pieces from pony tails to rear hair attachments in all different shades, curly, straight or plaits. There are also specialist hair pieces for thinning hair that can help disguise any thinning hair problems. The thing to bear in mind is that hair pieces are not often very secure and could make a client feel a little self concious. Some of the ponytail pieces can be securely fixed, for a temporary look. INSTALLATION 45 MINS. NOT PROFITABLE

3. Integrated Weaves: This is when wefts of hair is sewn onto a fine cornrow which is then hide by the bulk of your hair on top. It is a popular technique because if done correctly it can look very natural and offer up a robust and secure hair enhancement solution. If the client looks after the hair they can reuse it when they get it re-tightened. Clients could pay between £190 – £430 for the integrated weave and £60 – £120 for a retighten every 8 weeks. INSTALLATION 2 HOURS – RETIGHTEN 1 HOUR – VERY PROFITABLE

4. Pre-tips: This is small pieces of hair that have been pre bonded together. They can be added in sections all over the head to aid thickening, give the impression of highlights or lowlight and length. Pre-tips can be applied using heat, micro rings or even small elastic bands. Be aware that they have to be professionally removed so as not to damage your own hair. Client could pay between £160 – £500 for installation. Retighten every 10 – 12 weeks can be expensive as it involves removing and reapplying (sometimes new hair) £55 per hour. MAKING PRE-TIPS 1 HOUR – INSTALLATION 2 HOURS – RETIGHTEN – 4 HOURS – SLIGHTLY PROFITABLE

5. Strand by Strand (glue gun): This is when hot bond heated up in a glue gun is used to bond small sections of hair to the recipients own hair. It was a very popular technique in 6 years ago, but requires professional application and removal by a qualified technician. Can give the appearance of flyaway hair that client could somewhat run their fingers through. It is a very time consuming technique and is much better for a long term wear over 3-4 months. Clients could pay anything between £400 – £2100. INSTALLATION – UPTO 5 HOURS – RETIGHTEN – 6 HOURS – MODERATELY PROFITABLE.

6) Clip in hair extensions: These are now very popular. They are best used for lengthening mid should length hair. If the hair is shorter they don’t sit very well because they can be a little bulky in appearance. They don’t offer up much security unless they have been professionally fitted. This is when a very small cornrow is done and the clips are slipped through for much added security. Great for an evening occasion but not advisable for long term wear. Clients can now buy these themselves or even make them from purchasing wefted hair. NOT PROFITABLE

7) Net Weave: This technique is used when the client wants to partially extend just a section of their hair or if the client suffers from patchy alopecia. This technique is suitable for 2-4 months wear. Clients can expect to pay between £190 – £500 INSTALLATION 3 HOURS – RETIGHTEN 4 HOURS. PROFITABLE

8) Hook and Latch: This technique does not use any glues or threads. It is a beautiful technique, flat to the touch and hair could be worn up. It works well with shorter hair especially the Micro ring track technique. Clients can expect to pay between £160 – £550. INSTALLATION 2 HOURS, RETIHTEN 1 HOUR – VERY PROFITABLE

9) Lace Wigs: Lace wigs have become very popular. They are really good for girls with short thin hair, damaged hair, hair damaged by medication or cancer. they can be used for hair that needs a rest or a complete makeover for a client who does not want to use chemicals. Top celebrities have made them really popular and you can see why from the video testimonial below. See Radio TV presenters new lace wig

Clients can expect to pay anywhere between £400 – £3000 (included the Lace wig) If the clients looks after the hair the lace wig could last up to 6 months. INSTALLATION 3 HOURS – REFIT 2 HOURS – PROFITABLE

10) Braides and Plaits: Braides and Plaits have been around for hundreds of years. A technique that can look very simple or quite exotic. Braids can be worn for a number of months until the hair grows out, they can even have beads added to the end for that extra special look. Clients can expect to pay from £90 – £400. INSTALLATION UPTO 5 HOURS – RETIGHTEN – 7 HOURS – NOT PROFITABLE

Hair Loss Specialists One of the up and coming growth sector is the Non Surgical Hair Enhancement using Hair Extensions. For now you can download a training course Catalogue which will go into more details about the different hair enhancement techniques.

How to Create a Best Selling Product

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How to Create a Best Selling Product
Should you sell products that people need? The answer might surprise you. And that’s because the answer is “not always.”

You see, lots of beginning marketers start out by creating products that people need. But here’s the thing: Needing a product and WANTING a product are not the same thing. If you’re creating products that people need but don’t want, you’ll go bankrupt trying to persuade your prospects that they should want your product.

Instead, start by figuring out what your prospects want. (If they also need the product, that’s even better).

Let me show you what I mean…

What does a male college student need? He needs to get good grades. He needs to attend class. He needs to start getting higher grades on his exams.

But not every college student wants those things. There’s a group of college students who want to play sports and party. Going to class and getting good grades sit low on their priority list (probably somewhere near “cleaning the apartment”).

And that means that if you try to sell something that this group needs, like a “How to Get Straight As” book, you’ll fail. Miserably. That’s because they don’t want it.

If you want to make money, you have to figure out what this group wants. You have to figure out what they’re already buying. And then you have to create something a little better.

For example, maybe this particular niche market devours books about drinking games. Or maybe this group wants to know how to go on a cheap spring break vacation to party spots like Cancun. Or who knows, perhaps this group wants to know how to get washboard abs so they can look great on the beach during spring break.

See what I mean? Bottom line is this: If you give people what they want (even if you don’t think they need it), you’ll find the money. And if you give people products they both want and need, you’ll do even better.

And now for the million-dollar question…

How do you find out what people want?

Some experts suggest that you survey your market. You ask them. But you know what? While surveys can give you some interesting insights and ideas you’d never thought about before, surveys can also be biased. Just because someone says they would buy a certain type of product doesn’t mean they actually would buy it if the opportunity arose.

So here’s what you do instead…

Find out what your market is ALREADY buying. Now you don’t have to guess whether the survey is accurate. You don’t have to predict what your market would do in “real life.” You find out for sure by seeing where your market already spends their money.

If you’re selling information products (like ebooks), then you can start by:

? Finding out what’s selling on Clickbank.com ? Finding out what kinds of books your market is buying on Amazon.com. ? Finding out what the top websites in your niche are selling and advertising. (Just search for your main keywords in Google and see what your competitors are selling.)

It’s that easy.

Now, just knowing you need to create a product that your market wants isn’t going to automatically put profits in your pocket. You also need to figure out what kind of product you should create. And you need to learn the secrets of creating hot products, fast.

How to Have Best of Call Center Services

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You must agree that the backbone of a successful business is having happy customers. The call centers are the point where customers first get in contact with your business executives when they want any information or face any nature of a problem. So, having the best-managed call center is the ultimate way of having happy customers and a business enhancement.
You may be thinking how to select the best organization for outsourcing call center. As you read through you will understand how to make such a selection and have the best of services.

Ways to Select the Best Organization to Outsource Call Center

There are certain traits which you must notice in order to select the best organization who can manage your call center in the best possible manner.

Good in communication: The organization that you choose to outsource your call center must have effective communication with you. You must judge that the organization understands your business goals and have proper way implemented so that such goals can be achieved. They must be having a proper process of escalating an issue which may hamper your business objective. It must be discussed with you in details and implemented.

Flexible and innovative: The best of the organization must be flexible and innovative in their way of work. They must be flexible to adapt to the working procedure of your business and must be innovative in training their already skilled staff to understand the nature of work that needs to be done.

Overcoming language barrier: The organization must impart proper language training to their employees so that no language barrier is faced by the customers. Voice and accent training must be a must and a cutout marks should be there below which no employee should be introduced into the work. The language spoken and understood must not make any problem to be faced by the customers.

Service Level Optimization: The organization must have able means to ensure service level optimization. It must not be such that employees of that organization cannot handle more calls than expected and it must be properly managed by senior management staff that during more call flow also best of service is offered to the customers.

Highest level of security: The organization would know about many intricate details regarding your business when they would be running the call center on your behalf. They must ensure that such information is never leaked to anyone.

Robust infrastructure: The selected organization must have a robust infrastructure so that they can perform the best and expand quickly if there is a need, with the growth of your business. They must be having the best of internet connection with best of communication system available so that your customer has a pleasant experience while talking to the customer support executives.

All nature of support: It must not be that the organization has only the capability to offer voice support. They must be capable of offering e-mail and chat support too. They must be a one-stop solution provider for you to have an effective communication with your customers.

Keep Calm and Courier On: Resisting Road Rage

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Maintaining an air of calmness during work is important whether you’re an employee or an owner driver. Jobs that involve a lot of time spent out on the road, however, can challenge even the most relaxed people. It’s sometimes difficult to keep your cool on crowded roads when you’ve got a deadline to hit, especially when others around you are angrily honking their horns or just being straight up oblivious to their surroundings.
Feeling frustrated and agitated while driving can lead to road rage, something most motorists are all too familiar with. While it usually manifests in the form of aggressively speeding and manoeuvring, there has been an alarming increase in physically violent incidents due to this phenomenon.

Unfortunately, you have no power over another’s actions – however, you do have control over how you respond in stressful situations. Here are some top tips for how to keep calm and courier on when the driving gets difficult.

Dodge Distress by Taking a Detour

The easiest way to avoid an angry outburst is to not get to that point of intense irritation in the first place. It’s very helpful to know your stressors and reduce them as much as possible. You may also want to try:

• taking deep breaths, • listening to relaxing music, • practising self-care to reduce fatigue (getting enough sleep, taking regular breaks, making sure you’re eating enough), • knowing where you’re going, • giving yourself enough time to complete your route without rushing and • receiving any available traffic alerts so you can miss traffic jams whenever possible.

Don’t Look Back in Anger

It’s more than likely that there will be other drivers on the road who will grind your gears – but responding angrily to their outbursts won’t help anything. When someone finds themselves filled with rage, they often begin looking for any excuse to escalate. Remember that it’s not worth it, and do everything in your power to avoid intensifying the situation. Be the bigger person by:

• ignoring those who are looking for a fight (if you don’t have anything nice to say, don’t say anything at all) or, • giving them a wave or a smile (kindness is contagious – not to mention, it’s quite satisfying watching someone realise they’re not able to get a rise out of you).

What’s in a Name?

Remember that you’re representing the business you work for and its owner. Driver jobs are often the public face of your employer – after all, you’re travelling with their name on your uniform and vehicle – so negative or aggressive reactions can potentially harm their reputation. Help your company succeed by remembering you’re representing a larger cause and putting your best foot forward.

Whether you’re an employee of a company or an owner driver, jobs that take you out on the road can be a challenge, at times. It takes a very special person to keep their cool and control their road rage. Utilise these tips and make the world a better place by simply doing nothing.

Norman Dulwich is a correspondent for Courier Exchange, the world’s largest neutral trading hub for same day owner driver jobs in the express freight exchange industry. Over 4,000 transport exchange businesses are networked together through their website, trading jobs and capacity in a safe ‘wholesale’ environment.